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[MW]Why Tech Investments Fail – and How to Avoid the Pitfalls 🚨 + Events Roundup

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Author

Francisco Opazo
April 14, 2025

Hello

Let’s face it—technology should make things easier, not more complicated. Yet, too many associations end up frustrated after investing in systems that don’t deliver, don’t integrate, or just don’t work for their members.

So, where’s the disconnect?

In our latest blog post, “Why Some Technology Investments Fail—And How to Ensure Success for Your Association”, we break down the most common reasons tech projects fall short—and share practical tips to ensure your next move hits the mark.

You’ll learn:

✅ Why tech alignment with strategy is everything

✅ The red flags to watch out for before you sign a contract

✅ How to choose solutions that truly serve your members

This is a must-read if you’re considering any new tech in 2025. Read here.

🗓️ Upcoming Events in our Calendar

We have an exciting agenda ready for you. Explore our events and RSVP for what’s relevant to you and your organisation.

We’re also excited to invite you to a online roundtable hosted by Membership World in partnership with Cvent. This exclusive roundtable is designed specifically for association event planners and marketers ready to evolve from behind-the-scenes organizers into strategic, revenue-driving voices.

Membership World invites you to a powerful 90-minute online workshop tailored specifically for suppliers and service providers looking to grow in the association space. Associations don’t buy like typical clients. Their decisions are driven by trust, credibility, and long-term value and to truly connect, you need a strategy built for their world.

Join Membership World for a dynamic in-person workshop designed for leaders in associations, charities, and unions who are ready to turn their membership into a movement. Led by two of the sector’s most trusted voices Gordon Glenister and Francisco Opazo—this event will guide you through the actionable steps to strengthen your voice, elevate your influence, and lead with credibility.

We’ve got powerful conversations waiting for you.

Tune in to our latest podcast episodes featuring insights, strategies, and real stories from leaders across the membership world. Explore the topics that matter most to you and your organisation.

  • Finance & Leasing Association with Simon Goldie. Listen

  • Why do 84% of largescale digital projects fail with my Guest Nej Gakenyi. Listen

  • Association Events – making them work better with Heather Lishman. Listen

  • Securing Digital Trust in the Evolving Mobile Landscape with Dario Betti, CEO of MEF. Listen

  • Russell Hamblin Boone, CEO of the Civil Enforcement Association – the Professional Trade Association CEO. Listen

If you have any questions, feel free to reach out. We’d love to see you there!

Gordon Glenister
Founder, Membership World